Small microphone, great convenience

• Super light-weight but well-built secret mic clipped to your shirt. No bother of it drawing people's eyes away from your content.
• It takes up as little space as you can imagine. And as an affordable product, it even comes with a carrying bag!
• No requirement on battery relieves you from low power anxiety and travel bag burden.
• Plug & play on mobiles, cameras and computers. Do not make tricky setup the show-stopper.

• Isn’t fantastic that as long as you got a smartphone, then you have already had a field recorder? 

The flexibility can't be beat

• It has one of the longest cables out of similar-priced lav mics, up to a total 12 feet long with the extension cable. 
• You are going to find it come in particularly useful when doing selfie videos with the phone on a tripod that is far from you.
• The long cable can always be on the pro list this time. When you need it, the 5ft extension adapter does the job; when you don't, unplug and put it aside.  
• Included Y-splitter will be the Ace up your sleeve when doing an interview or having two people on camera at once. 

Small investment, great return

• You are going to end up being limited by the quality of smartphones pre-amplifier, then why choose a much more expensive lav mic but get marginally better audio?
• Because of good sensitivity, it is less likely to get muffle as the others do, when you get it underneath clothing.
• But still, you have two input options and no low sound can not be fixed by the head-worn mic!
• Thanks to the clarity, the very last drawback of the small capsule is made up. It will serve as a dedicated echo-blocker from now on!
• The same reason why it is going to hold up pretty well, even out in the wild.